Portfolio
Birth Joy
January 29, 2010
Always an advocate for healthy and safe birthing practices, Jody Hagensen was seeking a way to reach young audiences. A particular challenge of this type of business is the lack of repeat customers, considering that pregnancies only happen a few times to each person. (Unlike a product that you would potentially buy over and over again.) The goal: getting referrals by having people to start talking about it! We designed a web skin for childbirth education classes and doula services. This client was trying to reach a younger “mom” audience, and we recommended combining viral marketing strategies with a customized landing page.
Restin’ In Destin
May 22, 2009
Kathy Longwell is an enthusiastic tourist and successful travel agent. Throughout her career, she traveled many places, but there was one destination she continually found herself returning to: Destin, Florida. When the introduction of Expedia, Travelocity, and other travel applications forever changed the travel industry, Kathy decided to get creative. She trademarked her own promotional slogan, “Restin’ in Destin,” to promote the actual destination instead of booking flights. “It’s so much more fun,” she says, “I can’t wait to promote other destinations as well.” You can find unique Restin’ in Destin merchandise on the official Restin’ in Destin website or in the beautiful beachfront stores in Destin.
Ladies Who Launch
May 21, 2009
Ladies Who Launch is an organization designed to support women-owned businesses. Owned and operated by a stellar team of professional women, Ladies Who Launch provides services that support entrepreneurship and creativity as a lifestyle. Their services include the famous incubator program for startups, STRATA events to help you continue to build your business, and Linc Up! events to connect you with other women-owned businesses.
Check out the logos, business cards, signs and banners, and even stickers that Terra Verde designed for Ladies Who Launch.
Remember Me!
May 20, 2009
Remember Me! is a unique brand that was developed to solve a specific need. Mary Kocis of Centerville, Ohio, was saddened to hear of increasingly more news stories about children who passed away from being accidentally left in a car with no ventilation. “In most cases, it’s not an issue of bad parenting,” Mary says, “Most of the time it’s just busy people who forgot that their infants were with them when they got out of their car.” Mary’s concern for this growing situation didn’t silence her. When her oldest daughter announced that she was expecting her first child, Mary decided it was time to act. She developed a brand called Remember Me! Its products are designed to be a memory aid for parents, grandparents, and babysitters who will be providing transportation. Remember Me! products are designed exclusively for vehicles, including key rings, air fresheners, steering wheel covers, and car seat tags. They also come in multiple colors so the driver can rotate them. “After a while, you get used to seeing the same thing over and over again,” Mary said of her products, “If you rotate the colors regularly, it will serve as a reminder to the driver that their child is with them.” More products, including personalization options, will be available soon.
Check out the postcard and logos that Terra Verde designed for Remember Me!